Objective

The primary objective was to create an immersive induction film that effectively prepares TotalEnergies staff members for their transition to Suriname.

Key Points:

• Informative: Provide a realistic overview of Suriname’s culture, environment, and logistical nuances.
• Clear Messaging: Ensure the safety and cultural induction information is well communicated.

Solution

The solution involved a creative, hands-on approach that blended innovative filming techniques with meticulous pre-production planning.

Key Points:

• Creative Pitch: Leveraged a visual reference from a previous Amazon project to shape the concept.
• POV Helmet Rig: Employed to deliver an engaging and immersive, on-location perspective.
• Tailored Content: Developed specifically to meet TotalEnergies’ induction needs for new staff in Suriname.

Process and Strategy

A structured and detailed process ensured that each phase of the project was executed seamlessly despite logistical challenges.

Key Points:

• Project Inception & Creative Pitch:
  • Initiated with a creative pitch and proposal presentation to TotalEnergies.
  • Highlighted the unique immersive approach and its benefits.

• Sign-Off & Pre-Production:
  • Held a kickoff call to align expectations with TotalEnergies.
  • Distributed a comprehensive Statement of Work (SOW) and detailed production schedule.
  • Scriptwriting aligned with the required safety and cultural induction messaging.
  • Engaged local expertise in Suriname to overcome logistical challenges (visas, carnets, vaccinations).

• Production – 4-Day Shoot:
  • Executed with a UK crew flying in and supported by a skilled local team.
  • Filming took place over three days in Suriname and one day in London, capturing diverse locations like airports and street markets.

• Post-Production:
  • Managed in-house in the UK.
  • Included an offline edit, voice-over recording, two rounds of client feedback, and final polish with color grading and sound mixing.

Results

The project was delivered on time and within budget, demonstrating the strength of strategic planning and adaptive production techniques.

• On Budget & On Time: Met all schedule and financial parameters.
• High Production Values: Elevated the overall quality and immersive experience.
• Client Satisfaction: Both the team and the client enjoyed the process and the final output.
• Effective Induction: Successfully prepared staff members with a realistic insight into life in Suriname.

Here’s a 20 second cut from the full induction video: